Website Redesign – Mirror Ball

 MB2012 Web Layout  MB2013 Web Layout

It was April 2012 when I took on the responsibility of overhauling and managing the development of the website – the primary online vehicle used to promote and generate buzz for the November gala fundraiser. In order to maximize the website’s online presence well in advance of the event, the site needed to be up and running ASAP! This was accomplished by leading an expedited development process that included:

  • Writing a detailed Project Brief with clear expectations for the overall design, navigational/user interface, and self-sufficient Content Management System
  • Writing the site’s content and providing the web developers with all necessary design assets in a timely manner
  • Leading the project management of the site build, enlisting regular feedback and collaborating with the web developers daily

The Goods:

  • The new 2012 Mirror Ball website was successfully deployed in June, just two months after briefing the web developers
  • Some new features in the build allowed the Foundation to realize internal processing efficiencies
  • The following year, with a solid architecture in place, the 2013 Mirror Ball website was refreshed in less than two weeks and was live eight months in advance of the gala