| Business Development: Strategy & Planning Sessions Market Research & Analysis Business & Process Reviews Corporate Marketing |
Brand Development: Strategy & Innovation Audits & Competitive Analysis Guardrails & Standards Creative Design |
Product Development: Private Brands, Licensed & CPG Packaging Development Product Lifecycle Reviews, Resources & Redesigns Sales Forecasting & Analysis |
Project Management: Brand, Products & Packaging Traffic – Creative Projects Events & Fundraisers Marketing Print Collateral Website Development |
Relationship Management: Stakeholder Influence & Engagement Cross-functional Collaboration Business Partnerships Coaching & Mentorship Agencies & Graphic Resources |
Vendor Management: RFP for Procurement Project Scope Briefing Proposal Evaluation Recommendation Cost Negotiation Vendor Relationships |
Event Marketing: Fundraising Initiatives Programs & Silent Auctions Event & Sponsor Communication Print & E-blast Notices Post-Event Surveys |
Creative/Art Direction: Creative Design Briefs Trend & Concept Boards Product Design Briefs Marketing Collateral Online Platforms (Websites, Digital Ads) |
Writing: Corporate Collateral Executive Communications Product Marketing & Website Content Editing & Proofreading |